Growing Your Audience through Search Engine Optimization
December 22, 2012 § Leave a comment
Set up a sitemap page for the search engines. This will help the search engine spiders find and index the important pages of your site. The site map page can make a huge difference in your site’s visibility if it has a navigation menu that is difficult to crawl. If you have a large site, make a few site map pages. Don’t put more than 100 links on each page.
Make sure that your website’s menu system is clear. This is important for a good user experience but it is also important for search engines. Search engines crawl through your website to look at how the pages on your website are linked to each other, and they index your pages accordingly. When your website’s navigation is good, the search engine can find your content easier. For an example: Jewelry can be a very fashionable accessory, but it will also collect a lot of bacteria during the course of the day. Clean your jewelry frequently, regardless of where it is on your body. This will help to ensure that you are minimizing the amount of bacteria that comes in contact with your skin.
If you are running an online marketing business it is useful to know that the first page of search results are the ones that have the most pertinence to your query. As such, clicking on them should provide you with the best answers about the topic of concern.
If you buy a domain for your sub-hosted website asks your host if they’ll forward the old page to your new domain. This will allow users to access your new website from their old bookmarks. You can also put redirect pages on your old domain which automatically bring users from your old site to your new one.
Search engine optimization practices are something you have to commit to. Every year the algorithms change so you have to stay on top of things and continuously learn. What you did last year may not work this year so you’ll have to learn new tactics, in order to optimize your site and articles.
Make sure your title tag gets the message across. Take a look at the bar at the top of your browser. This bar contains the title of the page you are viewing. You should make sure that this title successfully summarizes the webpage it heads. Not only that, you should also make sure that it contains keywords that will get the attention of search engines.
If you are aiming for search engine optimization make sure that you include your keywords or keyword phrases in everything on your website. This means use them in test links, in image ALT attributes and especially in your domain name. Your site should always trace back to whatever keyword you are aiming to be found through. After you’ve run through your website with all the automated tools, it’s time to do some manual inspections as well. Install the browsers that are likely to view your website and check it out in each. View it on a Mac and a PC, a laptop and a mobile phone. Don’t forget a tablet or two! Don’t forget to try different screen resolutions, too. There’s no point in driving traffic to your site if they can’t see it as its intended!
A great way to get other pages to link to your page is to simply ask them. Do not cross-link excessively as it can viewed as spamming. It is fine to trade links a little but be careful about doing it too much or buying links from external sites. Try to get your page link on a .edu or .gov site for better search engine optimization. Because these sites are top-level domains and are considered to be very credible and reliable, people who see your link on a .edu or .gov will think you are legitimate and credible as well.When dealing with META description tags you should strive to keep your keyword density between 6% and 20%. Anything less and you are missing out on key opportunities to implement your keywords and anything more could be seen by search engines as keyword stuffing. This is a great way to keep your search engine rank as high as possible.
When working on search engine optimization you must place appropriate keywords throughout every part of your site. Keywords must be in your titles, content, image names, and URLs. The page header and the title tags are the two most crucially important places to place your keywords. Be careful, however, putting too many keywords on your site will get your site labeled as spam. As mentioned in the beginning of this article search engine optimization is no longer a secret. If you know the few simple steps to optimizing your website for search engines you can easily drive more traffic to your site. Using the tips listed in this article you will be able to put your website at the top of the list.
Written by Opti Matrix Solution is a web development company that offers cutting edge web Design services. This website development company offers a wide range of iPhone application development and SEO Services.