Different Types of Marketing

May 17, 2013 § Leave a comment

Different Types of Marketing

Different Types of Marketing

Due to the large number of techniques and tools used by marketing (especially since the advent of the Internet) to better study and use, it is usually classified into different types.

Let’s look at what major marketing types exist:

Direct Marketing

The direct marketing is the promotion of a product or service to a specific individual consumer, usually through means that allow direct communication with this such as telephone, mail, fax, email and the Internet.

The main feature of direct marketing is given one to one, that is goes directly to a single consumer, unlike traditional marketing often be directed to a number of consumers simultaneously.

Internet Marketing (online marketing)

The Internet marketing consists of activities or traditional marketing shares through Internet.

There are internet marketing, for example, when analyzing consumers, when promoting a product, when you sell a product when customer loyalty, or when you get customer feedback, via the Internet. single consumer, unlike traditional marketing often be directed to a number of consumers simultaneously.

Email marketing

The email marketing is sending emails in order to promote a product or service, or maintain contact with a consumer and create interest in it for a product, service or business or their loyalty.

The three main ways to make use of email marketing is the use of electronic newsletters or e-newsletters, sending emails to customers of the company, and sending mass emails.

Guerrilla Marketing

The guerrilla marketing is the promotion of a brand, product or service through the creation of an original and witty and the use of unconventional means.

By analogy to guerrilla warfare, guerrilla marketing seeks to reach the public in a way that causes surprise and impact through the use of energy and creativity, rather than the use of large budgets.

Viral Marketing


The viral marketing involves online promotion of a brand, product or service through the creation of an attractive message can quickly get a lot of users, primarily through the recommendation “word of mouth”.

This marketing is characterized by using the Internet as a means of promotion, due to the ease it offers to create and publish a message, so that it can be transmitted or recommended by users and so you can get to a lot of these.

Post By
This post has been written by Vishal Shah as a web developer in the Web Development Company for eight consecutive years. His blog is replete with articles related to the latest web advancements and iPhone application development.

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